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Your website isn't driving sales the way it should.
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Al Harberg
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   .
Press Releases for Software Developers
from Al Harberg of DP Directory

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Al Harberg's Software Marketing Newsletter #15

from Al Harberg's library of marketing articles, designed to increase your software sales

Volume 02, Issue 05
May 11, 2004

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- Can Opt-In Email Lists Increase Your Software Sales?
- When Should You Send Your Press Releases to the Editors?
- Three Ideas to Get Great Marketing Information, Make Friends, and Increase Sales.
- Book Review - Ten Deadly Marketing Sins by Philip Kotler.


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Press releases put you on the same footing as the multi-million dollar software developers.
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You have to send your New Product Announcement to the right people.

You're wasting time and money if you're sending press releases to generic names (such as "Software Editor" versus real names such as "John Smith") or to generic addresses (such as news@ instead of jsmith@).

Use a professional service that will deliver your press releases to the right mailboxes.

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Al Harberg's Software Marketing Newsletter delivers innovative insights that can spike your software sales.

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