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Hire a pro to tune your website's sales pitch.
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Your website should be showcasing your application.

It should be wowing your prospects.

If your software sales are less than "wow" then you should look into hiring a marketing professional to rework your sales message.

Now.

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Al Harberg
DP Directory, Inc.
525 Goodale Hill Rd
Glastonbury, CT 06033 USA
(860) 659-1065
al@dpdirectory.com
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   .
Press Releases for Software Developers
from Al Harberg of DP Directory

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Al Harberg's Software Marketing Newsletter #19

from Al Harberg's library of marketing articles, designed to increase your software sales

Volume 02, Issue 09
July 29, 2004

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- New, Lower-Cost Press Release Writing.
- Create Customer Expectations that your Competitors Can't Match.
- Encourage Your Customers to Tell Their Friends About Your Software.
- Book Review - Carl Young's Adobe Acrobat 6.0 by Carl Young.


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Press releases build name-recognition.
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Make sure your prospects are finding write-ups about your applications in the blogs, magazines, and newspapers that they read.

Send press releases regularly to the media, and keep your name at the top of your prospects' memory.

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Subscribe Now to Al Harberg's Software Marketing Newsletter, the best way for software developers to get free, wall-to-wall information that will boost your software sales.

I take the mystery and hype out of brand extensions, permission marketing, search engine optimization, upselling, cross-selling, and after-selling, so you can concentrate on just plain selling more of your software.

We'll never use your email address for anything besides sending you this monthly newsletter. Subscribe Now. You'll like what will happen to your sales!

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