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If your website presented your software more effectively...
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You'd sell more software if the wording on your website were better.

I love words. I know how to use them effectively.

Let me help you increase your sales.

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Al Harberg
DP Directory, Inc.
525 Goodale Hill Rd
Glastonbury, CT 06033 USA
(860) 659-1065
al@dpdirectory.com
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   .
Press Releases for Software Developers
from Al Harberg of DP Directory

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Al Harberg's Software Marketing Newsletter #28

from Al Harberg's library of marketing articles, designed to increase your software sales

Volume 03, Issue 2
March 30, 2005

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- Top Five Tips to Get Your Customers to Subscribe to Your Newsletter.
- Don't Assume that your Users have Broadband.
- Book Review - eBay PowerSeller Secrets: Insider Tips from eBay's Most Successful Sellers by Debra Schepp & Brad Schepp.
- Book Review - How to Close Every Sale - Field-tested, can't-lose techniques to win lifetime customers - and make every sale stick! by Joe Girard.


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Press releases are more credible than ads. They simply work better.
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Writing an effective New Product Announcement can be difficult.

You can't send the editors the sales pitch from your website or from your PAD file.

And you can't send them a nice story about your software.

You have to send them a professionally-crafted press release that they can use.

We can help!

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Al Harberg's Software Marketing Newsletter is a valuable developers' resource.
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It's always been easy to find bad marketing advice about selling software.

Now you can get advice from a professional.

It's monthly, and it's free. Subscribe Now.

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