Press Releases for Software Developers
from Al Harberg of DP Directory

Index of Al Harberg's software marketing articles
The 100+ articles are divided into 11 groups
This is Group 4 - Using Newsletters to Sell Your Software

Group  1. Using Press Releases to Sell More Software Group  2. Website Design and Sales Group  3. Write Better, and Sell More Software Group  4. Using Newsletters to Sell Your Software Group  5. Software Marketing Ideas to Increase Your Sales Group  6. Interviews with Software Industry Leaders Group  7. Sales Book Reviews Group  8. Marketing Book Reviews Group  9. Website Design Book Reviews Group 10. Business Book Reviews Group 11. Motivational Book Reviews Group 4 - Software marketing - Using newsletters to sell your software Start Sending Newsletters to Your Customers and Prospects Sending newsletters can increase your software sales. Lots! Newsletters should be at the core of your software marketing efforts. Top Five Tips to Get Your Customers to Subscribe to Your Newsletter Here are tips to increase your newsletter's subscriber base. Lots! Boost your software marketing by getting more newsletter readers. A Fanciful History of Newsletters A whimsical look at newsletters, with a serious message about writing and emailing newsletters as a way to boost your software marketing, and generate more software sales. Quick Links: Lists: computer, business , education, multimedia, game, programming, others Ordering: place an order, prices and time frames, sample news releases, about us Information: free newsletters, press release FAQ, software marketing glossary Copyright © 1997-2011 DP Directory, Inc.

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Your press release can elevate your software's image. Don't personalize the press releases that you send to the magazines and newspapers. It's unprofessional. The editors know that even the simplest email client supports email-merges, and they're really not impressed by a "Dear Sally:" salutation. Talk to a pro, and send your press release in the format that editors will respect. Spike your software sales with Al's newsletter. Learn about software marketing techniques, tips, and tricks. Start on the road to increasing your software sales. Subscribe to Al Harberg's Software Marketing Newsletter.